Team Dancing

Monday, July 28th, 2008

Is your small business enjoying multiple referrals?

If your small business marketing plan puts a focus on referrals, your business can be quite successful. This is a simple, free and almost effortless small business marketing method. All you have to do is treat your clients and customers well, which you should already be doing. When you service your customers well, they will go on to market on your behalf, promoting your business without you having to spend any additional money on advertising.

You can increase the amount of referrals you receive if you reward people with a percentage of the sale they refer to you. It’s not necessary, but money will motivate people more than a ‘thank you’.

The most important thing to keep in mind is you have to tell your clients you have a referral program – it might not occur to your clients to refer you to their friends and colleagues.

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